Wednesday, February 26, 2020

CONSTRUCTION: FILM POSTER

Posters have always been an important part of marketing for films. We looked at other posters to help us have inspiration for our film poster. When creating the poster we thought carefully about what our film was about and how we would represent this through a film poster and make the film poster exciting to draw our audience in. We used photoshop to add in different layers using the paparazzi cameras as a background and adding in our character of Blake in the centre of the poster so our audience know who the main character is and who it will centred on. The use of body language is effective as she has her finger to her mouth meaning for someone to be quiet, this is usually something people will do if they have a secret. This represents that our film is full of secrets and suspense. We added in 5 stars to show that our film is highly rated and is a low budget film as well as the different awards that we have won. I included the title of our film, release date, our socials and the names of the actors in the film. This will help attract our target audience and also help them find us online which is a highly popular place of marketing in the modern world and where most people find out about films.

1 comment:

  1. Excellent work. You show understanding of the way in which a film poster for this genre will feature the protagonist and you draw attention to the posture and gesture, and how they construct meaning. However, your film is an independent film with a low budget, so you need to re-phrase this. The inclusion of social media shows awareness of current marketing tactics and distributors' awareness of this, as you heard on the FDA site.

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